Attorney Baek Kwang-Hyeon gave a lecture on "Franchise Business Transaction Dispute Prevention Checklist" at the 71st World Franchise Expo hosted by World Expo Co., Ltd at SETECT located in Hakyeoul Station area in Seoul, on November 11, 2023. 

In the lecture, Attorney Baek discussed the latest trends in franchise business transactions, as well as the main characteristics of franchise business, disputes that have actually occurred in franchise business transactions, and what to consider when starting a franchise business.